PR with Purpose

PR with Purpose is a podcast for ambitious women with big ideas who are keen to learn more about using PR to share their message with the world. It’s hosted by Erin Huckle, a PR consultant who works with thought leaders, entrepreneurs and authors to claim their place in the spotlight. Tune in for interviews with inspiring guests who share their stories of using PR to elevate their profiles, and tips from Erin on how to get proactive about your PR.

Listen on:

  • Apple Podcasts
  • Podbean App
  • Spotify

Episodes

4 hours ago

Have you ever dreamed of publishing a book and sharing your story? Would you love to live a life you love now, rather than waiting for 'some day'? Then this episode is for you. Hear from Emma Lovell, author of The Art of Bleisure, about the journey to becoming an author, how to embrace more 'bleisure' in your life and the reality of promoting a book and reaching new readers. 
You can find out more about Emma (and grab a copy of her book) at: https://www.emmalovell.au/
Or connect with her online at: 
https://www.linkedin.com/in/emmalovelly/ 
https://www.instagram.com/emmalovell.au

The power of the follow-up

Monday Oct 07, 2024

Monday Oct 07, 2024

Are you afraid of following-up? It can feel a bit awkward but it's so essential in landing those PR opportunities in the media and on podcasts.
This week I'm sharing tips on how to follow-up on your media pitches and why following-up is so essential (and the secret to landing more wins!). 

Monday Sep 30, 2024

This week we're chatting with photographer Rachel Lee about how to use photography to maximise your PR. We cover everything from how to prepare for a photo shoot, how to use photos on LinkedIn and why photography is so essential for raising your profile.
Rachel Lee is the creative force, founder and photographer behind Scribbly Gum Photography. She is an International award-winning photographer, and most recently, received the Illawarra Women in Business award for Outstanding Customer Service. 
Rachel excels at combining creativity with her technical skillset, to capture truly memorable images. Her photos celebrate individuality, family and business in their many forms and seasons. Whether that’s through providing a business headshot which is professional yet approachable, or through capturing the power and femininity of a pregnant mother. 
Rachel is all about making her clients feel heard, seen, and celebrated. She's also an award-winning photographer and creator of the Colours of Motherhood project, which aims to share the authentic and challenging experiences of motherhood through photography and storytelling. 
Find out more at: 
https://scribblygumphotography.com.au/
https://www.instagram.com/scribbly.gum.photography/
https://www.facebook.com/scribbly.gum.photography
https://www.linkedin.com/in/rachel-lee-photographer/
 
 

Monday Sep 23, 2024

In this episode of PR with Purpose we get practical on how to start media outreach and make that first pitch to a journalist. 
Key Takeaways:
How to find media contacts. 
How to make your pitch stand out in a crowded inbox.
The importance of doing research to tailor your pitch.
How to start taking action on your profile raising - today!

Monday Sep 16, 2024

In this conversation Michelle Broadbent shares her wisdom and insights on why consistency and processes are so important in showing up and building your profile, tips on how to get out of your own way and advice on finding accountability to keep you on track. 
Michelle Broadbent is a business strategist with a 25 year career as a trusted advisor to female founders. She has supported 100s of women as they step up from solopreneur to CEO in their businesses.
Michelle works 1:1 and in group settings to provide tailored, strategic solutions that build thriving businesses and give women the freedom to enjoy what matters most to them - in business and life.
Michelle’s superpower is her innate ability to cut through chaos of running a business. Her focus is on removing roadblocks and identifying the opportunities, structure and resources to transform the way they operate and fall back in love with their business.
Find out more at: https://www.michellebroadbent.com.au/
Or connect with Michelle on LinkedIn at: https://www.linkedin.com/in/michellbroadbentbusinessstrategist/

Monday Sep 09, 2024

This week, host Erin Huckle is chatting about how to come up with thought leadership angles and ideas, and how to get started with sharing them.
Whether you're new to the thought leadership space or are looking to refresh your focus, this is a short episode with tips and ideas for you to start with today. 
Find out more at: https://chucklecommunications.com/podcast
Connect with Erin Huckle on LinkedIn: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/

Monday Sep 02, 2024

We're chatting with Kate Toon, author of Six Figures While You Sleep and Six Figures in School Hours. 
Kate Toon is an award-winning entrepreneur, best-selling author and digital marketing mentor. 
From her humble backyard shed on the Central Coast of NSW she masterminds an ambitious business universe, helping thousands of other humans to build their own version of success through digital marketing and business know-how.
Kate is a renowned speaker, mentor, educator and podcaster. She’s been named Australia’s Most Influential Small Business Woman, one of Australia’s Top 50 Small Business Leaders and Businesswoman of the Year, and was a finalist in the Australian Business Book Awards.
Find out more at: https://www.katetoon.com/

Monday Aug 26, 2024

This week we're joined by Cherie Mylordis. 
Cherie is the founder of nextgenify, and a Sydney-based work futurist, speaker, transformation and innovation coach, on a mission to help organisations reimagine the world of work for a better future. 
Cherie’s ambitious approach is founded on her belief that now is the time for bold leadership and business transformation - the traditional ways of working are no longer fit-for-purpose in our post-pandemic world. 
With more than 30 years of experience in delivering groundbreaking initiatives in consulting, large corporates, government and non-profits, Cherie credits her five years working on the Sydney 2000 Olympic Games with shaping her approach to purpose-driven leadership and collaboration on a large scale. 
Connect with Cherie Mylordis via LinkedIn at: https://www.linkedin.com/in/cherie-mylordis/
Or head to: https://nextgenify.com/

Monday Aug 19, 2024

Today's guest is the fabulous Lizzie Williamson. 
Lizzie Williamson is a workplace wellness expert, author and TEDx speaker known as the 'excuse-buster from Down Under'. As the founder of Two Minute Moves, Lizzie has energised thousands of people at events around the world, alongside President Barack Obama, Michelle Obama, Arianna Huffington and the Dalai Lama.
Her book The Active Workday Advantage is about how incorporating small moments of movement into our work days can help us feel more focused, energised, connected and creative. It can also add years to our lives. 
https://www.lizziewilliamson.com/book
 

Monday Aug 12, 2024

In this episode, host Erin Huckle introduces the concept of thought leadership and explores: 
What is thought leadership?
Who gets to call themselves a thought leader? 
What are some of the myths around thought leadership? 
How can you start to own your thought leadership narrative? 
Find out more at: https://chucklecommunications.com/podcast
Connect with Erin Huckle on LinkedIn: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/

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PR with Purpose

Are you curious about how PR could help you raise your profile? Tune into PR with Purpose, hosted by Erin Huckle, to hear inspiring stories of purposeful people who have used PR to make an impact, as well as practical tips to get you started with raising your profile.

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