PR with Purpose

PR with Purpose is a podcast for ambitious women with big ideas who are keen to learn more about using PR to share their message with the world. It’s hosted by Erin Huckle, a PR consultant who works with thought leaders, entrepreneurs and authors to claim their place in the spotlight. Tune in for interviews with inspiring guests who share their stories of using PR to elevate their profiles, and tips from Erin on how to get proactive about your PR.

Listen on:

  • Apple Podcasts
  • Podbean App
  • Spotify

Episodes

Monday Feb 24, 2025

Are you struggling to be confidently visible? 
Today we're chatting with Bec Sands, a Visibility Mentor who works with women to become confidently visible so that they can put life-changing work out into the world.
Bec helps women unlock their creativity and uniqueness to attract more clients and opportunities. Bec has spent over 15 years in PR, marketing and communications, working with some of the world’s biggest brands, executives and entrepreneurs.
Connect with Bec at:
https://www.instagram.com/becsands  https://www.linkedin.com/in/rebeccasands/  https://www.facebook.com/becsandscoaching  

Monday Feb 17, 2025

Are you an author or aspiring to become one? This week I'm chatting about what it means to be an amplified author and sharing some tips on how you can establish yourself as a go-to expert alongside publishing your book. 
If this resonates, then I'd love you to join me for my Amplified Author workshop on 28 February 2025, details are at: www.chucklecommunications.com/events 

Monday Feb 10, 2025

This week we're talking about bravery in business and why modesty is dangerous - especially for female founders, soloists and entrepreneurs. 
Women in business are often overqualified yet hesitant to step into the spotlight, waiting for the mythical 'perfect time' to promote themselves. Instead of putting our work and expertise out there, we convince ourselves we need just one more qualification, a bit more confidence, or for the stars to align. Spoiler: They never do.
My guest is Brook McCarthy is a veteran business coach for values-based business owners, as well as a sales and marketing trainer. She helps owners who would far rather just do the work than talk about it, to actually enjoy marketing and sales, tapping into their creativity, empathy, and joy, to earn more, while working less.
Through her business, Hustle & Heart, Brook offers masterminds, programs, courses and adventures, to help owners say something worth listening to, and do something worth talking about. In business for 17 years now, Brook is happily unemployable, hopefully for the rest of her life. Noodle soup is her love language.
Find out more at: https://hustleandheart.com.au/ 
And check out Brook's Blueprint to $10K+ Months:  http://hustleandheart.com.au/10k 

Sunday Jan 19, 2025

Friends! It's 2025 and I'm here to help you with simple tips to get yourself set-up for a successful year. 
Check out my free calendar for authors (and aspiring authors) at: 
https://chucklecommunications.com/resources 

Monday Dec 16, 2024

In the last episode for 2024, I'm sharing four simple things you can do over the summer to get yourself ready for a successful PR year in 2025. 
I promise these aren't overly taxing - you might even have fun! 
Connect with me and let me know how you go at: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/

Monday Dec 09, 2024

We're chatting all things business books in today's episode -  why they're so powerful, how to find the books that will make a positive impact on your business and how to make the most of the business books you have, with Leanne Faulkner, founder of Rereadable. 
Leanne is a small business mental health expert. She has recently completed her PhD researching the unique mental health hazards that face sole-traders and micro-business owners. This work produced some unique insights into the key work areas that help business owners to thrive. Developing business skills results in greater confidence at work and this reduces stress and anxiety. Hence, Rereadable was launched to help with this!
Find out more at: https://rereadable.com.au/
 

Monday Dec 02, 2024

Did you know online PR activity can improve your search engine optimisation and help Google fall in love with your website? 
This week I'm sharing tips on how your PR activity can boost your SEO - and no, you don't need to be an SEO expert or do anything technical. Promise. 
Here's a link to the website authority checker mentioned in the show: 
https://ahrefs.com/website-authority-checker/
Find out more and connect with me at: 
https://chucklecommunications.com/
https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/

Monday Nov 25, 2024


You’ve probably heard that video is the best way to get cut through online and to serve content that the algorithms will actually share to your followers. 
But the thought of showing up on video is enough to send many big thinkers and thought leaders running for the social media hills. 
Today we’re chatting with Anastasia Geneave from No Grey Suits. Anastasia helps business founders and big thinkers to boost their online presence with creative content, engaging video and fresh ideas. 
Find out more or connect with Anastasia at: 
https://nogreysuits.com.au
https://www.facebook.com/nogreysuits https://www.instagram.com/no.grey.suits/ https://www.linkedin.com/in/anastasiageneave/ 

Monday Nov 18, 2024

In this episode we're chatting about the role of media releases in PR and profile raising. When are they useful, what kind of information should they include and are they enough to get media cut through? 
Thanks for listening to PR with Purpose, you can connect with host Erin Huckle at: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/
Or via https://chucklecommunications.com/

Monday Nov 11, 2024

Beck from Marketing Goodness, or the Marketing Goddess as her clients like to call her, is a LinkedIn Mentor and Content Strategist.
With 25+ years of experience up her sleeve she brings strategy, creativity, and plain-talking advice to help businesses find their voice and shine online. She geeks out on helping service business owners to conquer their LinkedIn fears so they can attract more of the right people into their world.
Beck also runs a local business meet up group - the Dockside Business Circle. It's a small, intimate group of business women who meet each month at a local cafe who share plenty of real business talk and lots of advice.
In this conversation we go through the basics of LinkedIn for thought leaders, with plenty of actionable tips you can start implementing today! 
Find out more about Beck by connecting with her on LinkedIn at: https://www.linkedin.com/in/rebecca-cofrancesco-marketing-goodness/
Or: https://marketinggoodness.com.au/

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PR with Purpose

Are you curious about how PR could help you raise your profile? Tune into PR with Purpose, hosted by Erin Huckle, to hear inspiring stories of purposeful people who have used PR to make an impact, as well as practical tips to get you started with raising your profile.

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